Measuring real impact in B2B tech PR

Discover how to measure real B2B Tech PR impact. Learn effective PR measurement techniques to demonstrate ROI and connect PR efforts to business results

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Articles List

The latest news, views and insights from the Missive team

Beyond the headlines at London Tech Week

Missive's data-driven insights on the themes, CEOs and publications that dominated the coverage at London Tech Week 2025.

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MWC 2025 media insights

Covering AI, 5G, satellite, smartphones and more, ‘MWC 2025 Media Insights’ explores the topics that cut through, and what that means for communicators for the remainder of 2025.

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Your blueprint for MWC success

Drawing from years of watching brands navigate MWC – from booth veterans to first-timers – Jules provides a strategic checklist to ensure the 2025 event delivers meaningful returns.

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The role of comms in bridging the gender gap in telecoms

The telecoms industry is crucial to our digital world but struggles with diversity. Jules highlights the importance of creating inclusive environments and promoting gender diversity.

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Launching Virgin Media O2's Connected Farm of the Future

The Missive team has spearheaded Virgin Media O2's Connected Farm of the Future campaign, bringing to life the farming use-cases of connectivity for news desks across the country.

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Missive wins at PRovoke’s #IN2SABREAwards

We’re over the moon to have won the Platform Creation category at PRovoke’s IN2 SABRE Awards for our National Databank campaign with Virgin Media O2.

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TPAY MOBILE and Tambo appoint Missive

Missive is delighted to be working with two new brands, TPAY MOBILE and Tambo.

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