On the Record with... continues with Sarah Aird-Mash, Fractional Chief Marketing Officer. Sarah shares her insights on the…
Read InsightsOn the Record with... continues with Sarah Aird-Mash, Fractional Chief Marketing Officer. Sarah shares her insights on the evolving marketing landscape, building credibility in adtech, and her vision for demonstrating marketing's fundamental value to…
Read MoreThe latest news, views and insights from the Missive team
For any practitioner, proving the tangible value of PR and comms remains one of the industry’s biggest challenges. High above London’s skyline at Duck & Waffle, we shared experiences, challenges, and innovative approaches to proving comms value.
Read MoreMissive Director, Jules Lavin, shares her recommendations for turning your next visit to the conference floor from a mere appearance into a full-blow brand extravaganza.
Read MoreThe telecoms industry is crucial to our digital world but struggles with diversity. Jules highlights the importance of creating inclusive environments and promoting gender diversity.
Read MoreThe Cannes Lions Festival of Creativity needs no introduction. Our Senior Account Manager Amira shares the lessons she learnt from a week of world-class networking, insights, and history-making creativity.
Read MoreWe sit down with Jack Crone, Head of UK & DACH PR and Communications at eToro. Jack shares his insights on the evolving landscape of PR and communications, offering valuable advice for industry newcomers.
Read MoreCutting edge financial technology is determining the future of retail. Yet amid this change, a persistent communications gap threatens to cause retailers to misunderstand and underutilise these innovations, despite their design to empower them.
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