News & Insights

Articles List

The latest news, views and insights from the Missive team

Sign of frugal times?

As Murdoch tables a merger on Times titles, Dominic Edge discusses the long term implications for PR.

The importance of storytelling when pitching

Last night Missive attended KPMG’s ‘The Best British Tech Startup 2019’ event. It got us thinking…What are the storytelling secrets that lead to pitching success?

Pitching tech media: Top tips for fintech PR

Missive Account Director, Gemma Dunn, spoke at Innovate Finance‘s first 2019 ‘PR in Fintech’ workshop, taking 20+ fintech startups through pitching to the UK media.

What PR can achieve (if done well)

‘PR’ as a term is very much in the public vernacular but few people could actually describe what it is. (In truth, this may well be appreciated by Public Relations practitioners worldwide who enjoy an air of allusivity over their profession.)

Top TEN things to ask your PR agency

You’re not alone in asking yourself this. Your questions are legitimate. PR is an art, not a science, which makes it challenging to evaluate, but that doesn’t mean PR agencies can’t be held to account or that you should feel out of control.

Meet Gemma Dunn, Account Director

We are delighted to see that more than 50 organisations have now signed up to the Tech She Can Charter, a commitment to take action together to increase the number of females taking up technology roles in the UK.