Emotional storytelling for the B2B audience

When was the last time a piece of B2B content made you feel something? Find out the three steps all communicators must take to capture today's experience economy.

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The Missive

The latest news, views and insights from the Missive team

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The Books That Built Me: Clare Collins

Fintech, cloning and sinister smart-home technologies are just some of the eclectic topics Missive’s Clare Collins enjoys reading about. Here we dig down into the books which helped shape our team mate with a penchant for the performing arts.    

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Meet Kitty Guillaume, Senior Consultant

Missive’s Hannah Devoy and Julia Lavin presented a webinar for BrightTalk as part of its CMO Summit, discussing how to create content to engage a C-suite audience. For most of Missive’s clients, the C-suite and senior business decision-makers are…

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The Books That Built Me: Laura McReynolds

In the fifth instalment of The Books That Built Me, we sit down with Account Manager and Oxford English Literature graduate Laura McReynolds, and she reveals the book that holds the power to bring strangers together on the tube. 

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Top tips for virtual brainstorming

Here at Missive, we pride ourselves on keeping creativity at the heart of our work. Creativity can take many forms – it might be a full-blown stunt or media campaign, or simply an interesting angle for a thought leadership article. With our ongoing drive…

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What lies ahead for VC funding in the UK?

Now it is more important than ever that we recruit the finest talent to help the city’s most exciting brands deliver business impact through communications.

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The impact of COVID-19 on tradition media and why it could be the biggest fatality.

2020 has already seen exceptional events take place at a staggering frequency. Fabled to be a maxiquadrennial year, advertisers and agencies were initially rubbing their hands together over the opportunities generated by the US Presidential campaign…

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