Emotional storytelling for the B2B audience

When was the last time a piece of B2B content made you feel something? Find out the three steps all communicators must take to capture today's experience economy.

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The Missive

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UK Fintech Week 2021: the fintech PR wrap

As the dust settles on one of the world’s biggest fintech events, we’ve spent a weekend digesting some of the biggest talking points and what they mean for comms. Here’s our UK fintech PR wrap:  

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The future of news as predicted by Mark Thompson, NYT Chief Executive

Former BBC Director General and New York Times Chief Executive Mark Thompson predicts the future of news. Mark Thompson predics that subscription-based news websites will overtake ad-funded online news for the first time as they struggle to keep up with…

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State of the Media 2021

Released this month, Cision’s 12th annual State of the Media Report surveyed over 2,700 journalists from around the world. The report shares a look at the evolving media landscape and how a journalist’s role is diversifying. Technology is heavily…

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Tips to keep a remote team motivated

As the dust settles on one of the world’s biggest fintech events, we’ve spent a weekend digesting some of the biggest talking points and what they mean for comms. Here’s our UK fintech PR wrap:  

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Sage and saboteurs: Our session with Liz Ward

Disappointed with not always achieving perfection? Burned out from a constant sense of anxiety? Avoiding conflict which then festers? It might be time for a mental fitness workshop. 

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Storytellers and wordsmiths – World Book Day 2021

As a team of storytellers and wordsmiths, we are passionate about celebrating World Book Day. To mark the occasion, we are revisiting our ‘Books That Built Me’ series featuring Clare, Julia, Erin, Roberta and Dom.

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